Role:
Creative Project Manager

Tools Used:
Slack, Trello, Figma

Summary:
Streamlined the creation of high-volume marketing collateral (50+ pieces per day) for Glints Expert Class, ensuring efficiency and consistency in design while maintaining brand integrity.

Methodology Used:
Agile approach, using Trello to manage tasks and track progress across the design team. Weekly internal reviews and evaluations helped maintain consistent output quality and refine processes.

Key Responsibilities:

• Managed the day-to-day creation of marketing collateral, ensuring alignment with Glints' campaign needs.

• Collaborated closely with the marketing team to gather requirements and feedback for each collateral type.

• Led a team of two designers, overseeing workflow, quality control, and timelines.

• Developed a scalable design system using Figma’s Parent Components and Variants to streamline production.

• Implemented quality assurance processes to ensure high-quality, error-free design output.

Challenge & Solutions:
The challenge was managing a high volume of collateral with fast turnaround times while ensuring consistency. This was solved by leveraging Figma’s advanced features, such as Variants and Components, to create reusable templates and design systems, significantly reducing production time and errors.

Results:

• Delivered over 50 high-quality pieces daily, meeting the marketing team’s demands efficiently.

• Reduced design time and minimized errors through streamlined processes and reusable design components.

• Ensured brand consistency and design quality across all collateral.